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Photo & Video Gear Available for Pre-order


Sony Alpha A6400 Mirrorless Camera

Announced: January 15, 2019

Pre-order Start Date: Thursday, January 17th, 2019 @ 1pm ET

Advanced APS-C camera with 24.2 MP Exmor CMOS sensor, the World's fastest autofocus (AF) speed, advanced real-time AF tracking, 4K video and 180-degree tiltable touchscreen LCD. Available as body only, body with 16-50mm lens, or body with 18-135mm lens. Find Out More!


NIKKOR Z 14-30mm f/4 S Lens

Release Date: January 7, 2019

Expected Availability: April 2019

A compact and portable ultra-wide zoom with a fixed f/4 aperture, top-notch NIKKOR image quality and sharpness throughout the entire frame. Impressive aberration correction, smooth, quiet autofocus and breakthrough performance, all inside the first filter-attachable full-frame ultra-wide NIKKOR lens ever. Pre-order Now!


Nikon Z 6 Filmmaker's Kit

Release Date: January 7, 2019

Expected Availability: April 2019

The Z 6 Filmmaker's Kit gives you the tools you need to step up your productions in one convenient bundle. The kit includes a Nikon Z 6 mirrorless camera, NIKKOR Z 24-70mm f/4 S lens, Mount Adapter FTZ (for use with optional F mount NIKKOR lenses), an extra Nikon EN-EL 15b Lithium-ion rechargeable battery, Moza Air 2 Handheld Gimbal Stabilizer and Moza Magic 11.8" Articulating Arm, Atomos Ninja V Recording Monitor, RODE VideoMic Pro+ Shotgun Microphone, Vimeo Pro: free one year subscription and custom high-impact foam insert. Pre-order Now!


SIGMA 40mm F1.4 DG HSM | Art Lens

Release Date: September 25, 2018

Expected Availability: Canon and Nikon Mounts: Early December 2018, Sigma Mount: Early February 2019

The SIGMA 40mm F1.4 DG HSM | Art Lens is SIGMA's first lens developed originally to live up to the sought-after angle of view and performance standard for a cine lens. This new perspective to ensure the quality of professional equipment for visual production empowers it to breakthrough also as an interchangeable photographic lens. Pre-order Now!


SIGMA 56mm F1.4 DC DN | Contemporary Lens

Release Date: September 25, 2018

Expected Availability: Early December 2018

The 56mm F1.4 DC DN | Contemporary, completes the large aperture series, as SIGMA's third F1.4 following the 30mm and 16mm lenses, designed for APS-C Sony E-mount mirrorless cameras. This lens brings considerable bokeh effect to APS-C size cameras that rivals 35mm full view systems and is capable of capturing various scenes ranging from portraits to snapshots, as well as night shots. Pre-order Now!


SIGMA 70-200mm F2.8 DG OS HSM | Sports Lens

Release Date: September 25, 2018

Expected Availability: Early December 2018

The SIGMA 70-200mm F2.8 DG OS HSM | Sports has high optical quality, a tough design and excellent handling - all of the features required by professional photographers and high-end amateurs. As a lens from the Sports line, the dust- and splash-proof structure together with the water- and oil-repellent coating on the front lens ensure safe use even in the most challenging shooting conditions. Pre-order Now!


Canon XF705 4K HDR UHD Pro Camcorder

Release Date: September 12, 2018

Expected Availability: December 2018

The XF705 Professional Camcorder offers an outstanding combination of 4K UHD image quality, features and functionality in a compact, portable design ideally suited for news gathering, outdoor events, sports and documentary production. Pre-order Now!


Profoto B10

Release Date: September 12, 2018

Expected Availability: TBD

The B10 has the shape and size of a medium-sized lens and fits into any regular camera bag. It's also lightweight and cordless so it's easy to carry and set up anywhere. It has the power of five speedlights which is enough to shape light anywhere - even in broad daylight. Pre-order Now!


Blackmagic Pocket Cinema Camera 4K

Release Date: April 12, 2018

Expected Availability: September 2018

Stunning HDR images and incredible low light performance! It's perfect for shooting independent films and documentaries, fashion shows, travel blogs, web videos, weddings, corporate video, sports and more. Pre-order Now!


More Pre-Order Gear: Cameras & Lenses | Video

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